Don't Try To Guilt Your Customers
There are definitely trends in business that doesn’t go over well with me. Expecting customers to work for you is one of those that annoys me to no end.
My old gym comes to mind, with the put everyone’s name on a board and then shame them until they bring a friend. I am not one that take too kindly to that sort of thing. As a paying customer, I am not your working for you.
Don’t get me wrong. If I like your product or service, I will certainly tell my friends or family to check it out if I think they’d be interested. I will not beg someone just to keep a business from hounding me to do so, though. It’s not my job to bring in new customers. It’s the business owner’s job. Business is hard, that’s why most fail.
I am not going to waste my time, my friend’s time or the business time to bring someone I know will not sign up or pay for it. Maybe I am different from most people, but that’s just how I am. It would just be rude for me to beg a friend that I know can’t afford to do something regularly to take advantage of a free week or trial. The same goes for someone who just isn’t healthy enough.
The other thing is I am an introvert. That means I don’t even talk to that many people, and I have hardly any people I’d call friends. I can’t change that, and really have no interest in changing it.